The San Diego Super Chargers are heading to the playoffs for the first time in 10 years (the last time they were in, they got their butts whipped by the 49ers in the Superbowl – but that, alas, was a long time ago). The city of San Diego has gone CRAZY for the Chargers. While I am a transplant and my allegiances lie with the aforementioned 49ers, the Chargers have been fun to watch this year (and they have the coolest theme song in the league – click here for lyrics and to hear it).

My Y is captalizing on Charger mania by hooking up with a company that makes bracelets similar to Lance Armstrong’s LIVESTRONG bracelets. Boltz Bandz are being sold in 7-11 stores throughout San Diego for $3. For each bracelet sold, my Y will receive $1.

Local media has picked this up and word has gotten around. I have done one TV interview and the owner of the bracelet making company has done a few others. It’s been crazy but I’m excited about the possibility of making some money to benefit the kids at our Y. After all, 90% of all the kids we serve qualify for financial assistance.

Here’s hoping the Chargers win – because when they win, so do the kids.